Growth Strategies and Adjacent Markets

We help uncover opportunities across the Growth Cube.

We use a three-step process to identify new opportunities that leverage our client’s existing capabilities and provide attractive and feasible options for growth.

Identification of new opportunities

  • 1. Given our existing offerings and geographical reach, what new customers can we serve?
  • 2. Given our existing customers and reach, what new offerings can we introduce?
  • 3. Given our existing customers and offerings, what new territories can we explore?

Market sizing and attractiveness analysis

  • 1. Evaluate all the opportunities on basis of their market size, growth potential, competitive activity, technology trends, capabilities required, etc.
  • 2. Identify opportunities which match the growth aspirations and capabilities of the client

Market entry plan

  • 1. Prepare a detailed plan for new market entry or launch of new services for the recommended opportunity
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Our case studies

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